Most merchants don't notice customers leaving until the revenue is gone.Generic retention tools use fixed 30 or 60 day windows that treat every customer the same. Keptly calculates a personal repurchase cycle for each customer based on their actual order history, then assigns a health score: Active, At Risk, In Danger, or Lost.Your dashboard shows total revenue at risk, trend charts, and a global store health score. When a customer needs attention, Keptly helps you act with one-click